By LYGEIA RICCIARDI Last week I heard uber marketer Seth Godin speak about the power of fear. Fear is one of the strongest human emotions, based in the core of our brain--the “lizard brain” that evolved prior to our higher...
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Read the complete post at http://www.thehealthcareblog.com/the_health_care_blog/2010/07/use-emotion-to-drive-adoptionnot-rejectionof-health-it.html
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Jul 29 2010, 09:47 AM
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The Health Care Blog