Persuading Canadians to “Hustle Off to Buffalo”

If you drive from Buffalo, New York to Ontario, Canada, you’re likely to see this message on highway billboards: “Fast-track Your Medical Procedure Here.” The red arrow on the sign points Canadians to Buffalo’s Kaleida Health, a five-hospital health care Read More...

Read the complete post at http://www.healthbeatblog.com/2010/01/persuading-canadians-to-hustle-off-to-buffalo.html


Posted Jan 10 2010, 11:36 AM by Health Beat